We’ve been promised for a while now that our phones will become our personal assistants. Executives from Cambridge, Mass.-based Vlingo sat down with me this week to talk about how they’ve delivered on that promise — and started turning it into real revenue.
It seems like all the big guys are trying to get into this business. The incentive, as a Googler put it when the company launched a similar service last year, is that voice is much more natural than typing as a way to interact with your phone. Apple, meanwhile, showed its interest by acquiring a startup called Siri. And Microsoft included voice commands on Windows Phone 7.
The difference, according to Vlingo’s vice president of business Hadley Harris, is that the startup has built all its basic technology, including speech recognition (something that Siri outsourced) and the “intent engine” that allows the app to translate your words into actions that it understands. Vlingo is working with other companies to integrate a wide range of apps into the system, so that you can use your voice to buy a plane ticket off travel site Kayak or check your updates on Facebook.
Vlingo has been downloaded 7 million times, Harris said. BlackBerry users represent most of those downloads, since that’s the phone that Vlingo focused on first, but iPhone and especially Android are catching up. The company’s strategy is to release new features on Android first, then port them to other phones as resources and technology allow.
The app is free, so Vlingo makes money through advertising and revenue sharing with its partners. Specifically, Harris told me it currently earns $7.74 for every 1,000 Web searches, $49 for every 1,000 local searches, and $24 for every 1,000 “other” monetizable actions, such as a ticket purchase on Kayak. With users performing an average of 30 actions every month, Harris said Vlingo is making about 14 cents per user per month.
That might seem a little low, Harris acknowledged, but the plan is to dramatically increase both the number of users and the number of actions over the next year. Most promisingly, he said Vlingo has made deals with a number of Android handset manufacturers who don’t want to direct all of their usage to Google services. (He said it’s too early to reveal who the manufacturers are.) Not only will that put Vlingo on more phones, it will also make the application more prominent on those phones by turning it into the default app whenever you want to use voice commands.
Next Story: Why display ads are cool again Previous Story: Gamification gets popular, but it’s still finding its feet
Affiliate marketing is easy once you find the tactics that work for you. The time it takes to become a master depends upon your learning abilities and also your problem solving abilities. There are no rules carved in stone. Everything changes very fast, so you need to change your strategies, too, every day. One method that was extremely great two years ago and you read about it in an e-book might not work today, or might work differently.
The pitfall of most e-books is that they are only listing the general processes and don't give you a step-by-step guide to affiliate marketing. Since there are literally hundreds of tactics to be successful, it would be a very long book to cover every single method. That's why those so-called gurus are only writing about their favorite methods, which would possibly not be the methods that you can utilize the same way.
Not every method will bring in the same results, so you will need testing. You must choose one that is the most appropriate for your personality, and abilities, too. Loads of people find some traffic generation techniques boring or too complicated. That is why about 90% of people starting with Adwords will fail, because they don't like testing and analyzing the keywords. If you are this kind of person, don't even go there, or you will end up losing money instead of making affiliate revenue. Although, if you are a person who loves sharing and communicates easily, social networking would be your best method.
Prior to spending much money on ads, it is always useful to test an offer on free traffic. I started to apply this rule long ago and it has already saved me a lot of money. If I am sending out a free solo e-mail for my list, for example, and it turns out to be a success, I might consider buying e-zine advertising and advertise that way. But if not, I can still do split-test campaigns, therefore maximize conversions prior to paying for traffic.
Continued on the next pagebench craft company
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bench craft company
We’ve been promised for a while now that our phones will become our personal assistants. Executives from Cambridge, Mass.-based Vlingo sat down with me this week to talk about how they’ve delivered on that promise — and started turning it into real revenue.
It seems like all the big guys are trying to get into this business. The incentive, as a Googler put it when the company launched a similar service last year, is that voice is much more natural than typing as a way to interact with your phone. Apple, meanwhile, showed its interest by acquiring a startup called Siri. And Microsoft included voice commands on Windows Phone 7.
The difference, according to Vlingo’s vice president of business Hadley Harris, is that the startup has built all its basic technology, including speech recognition (something that Siri outsourced) and the “intent engine” that allows the app to translate your words into actions that it understands. Vlingo is working with other companies to integrate a wide range of apps into the system, so that you can use your voice to buy a plane ticket off travel site Kayak or check your updates on Facebook.
Vlingo has been downloaded 7 million times, Harris said. BlackBerry users represent most of those downloads, since that’s the phone that Vlingo focused on first, but iPhone and especially Android are catching up. The company’s strategy is to release new features on Android first, then port them to other phones as resources and technology allow.
The app is free, so Vlingo makes money through advertising and revenue sharing with its partners. Specifically, Harris told me it currently earns $7.74 for every 1,000 Web searches, $49 for every 1,000 local searches, and $24 for every 1,000 “other” monetizable actions, such as a ticket purchase on Kayak. With users performing an average of 30 actions every month, Harris said Vlingo is making about 14 cents per user per month.
That might seem a little low, Harris acknowledged, but the plan is to dramatically increase both the number of users and the number of actions over the next year. Most promisingly, he said Vlingo has made deals with a number of Android handset manufacturers who don’t want to direct all of their usage to Google services. (He said it’s too early to reveal who the manufacturers are.) Not only will that put Vlingo on more phones, it will also make the application more prominent on those phones by turning it into the default app whenever you want to use voice commands.
Next Story: Why display ads are cool again Previous Story: Gamification gets popular, but it’s still finding its feet
Affiliate marketing is easy once you find the tactics that work for you. The time it takes to become a master depends upon your learning abilities and also your problem solving abilities. There are no rules carved in stone. Everything changes very fast, so you need to change your strategies, too, every day. One method that was extremely great two years ago and you read about it in an e-book might not work today, or might work differently.
The pitfall of most e-books is that they are only listing the general processes and don't give you a step-by-step guide to affiliate marketing. Since there are literally hundreds of tactics to be successful, it would be a very long book to cover every single method. That's why those so-called gurus are only writing about their favorite methods, which would possibly not be the methods that you can utilize the same way.
Not every method will bring in the same results, so you will need testing. You must choose one that is the most appropriate for your personality, and abilities, too. Loads of people find some traffic generation techniques boring or too complicated. That is why about 90% of people starting with Adwords will fail, because they don't like testing and analyzing the keywords. If you are this kind of person, don't even go there, or you will end up losing money instead of making affiliate revenue. Although, if you are a person who loves sharing and communicates easily, social networking would be your best method.
Prior to spending much money on ads, it is always useful to test an offer on free traffic. I started to apply this rule long ago and it has already saved me a lot of money. If I am sending out a free solo e-mail for my list, for example, and it turns out to be a success, I might consider buying e-zine advertising and advertise that way. But if not, I can still do split-test campaigns, therefore maximize conversions prior to paying for traffic.
Continued on the next pagebench craft company>
Raven's James Bond now 20 months old? <b>News</b> - Page 1 | Eurogamer.net
Read our news of Raven's James Bond now 20 months old?.
Verizon iPhone 4 antenna problems persist (video) | iLounge <b>News</b>
iLounge news discussing the Verizon iPhone 4 antenna problems persist (video). Find more iPhone news from leading independent iPod, iPhone, and iPad site.
Fox <b>News</b> Suggests Bulletstorm Is “Worst Video Game In The World”
The ever-incisive Fox News has decided today to try to squeeze a little more blood from the violence in games stone. The issue ...
bench craft company
[reefeed]
bench craft company
bench craft company
Raven's James Bond now 20 months old? <b>News</b> - Page 1 | Eurogamer.net
Read our news of Raven's James Bond now 20 months old?.
Verizon iPhone 4 antenna problems persist (video) | iLounge <b>News</b>
iLounge news discussing the Verizon iPhone 4 antenna problems persist (video). Find more iPhone news from leading independent iPod, iPhone, and iPad site.
Fox <b>News</b> Suggests Bulletstorm Is “Worst Video Game In The World”
The ever-incisive Fox News has decided today to try to squeeze a little more blood from the violence in games stone. The issue ...
bench craft company
We’ve been promised for a while now that our phones will become our personal assistants. Executives from Cambridge, Mass.-based Vlingo sat down with me this week to talk about how they’ve delivered on that promise — and started turning it into real revenue.
It seems like all the big guys are trying to get into this business. The incentive, as a Googler put it when the company launched a similar service last year, is that voice is much more natural than typing as a way to interact with your phone. Apple, meanwhile, showed its interest by acquiring a startup called Siri. And Microsoft included voice commands on Windows Phone 7.
The difference, according to Vlingo’s vice president of business Hadley Harris, is that the startup has built all its basic technology, including speech recognition (something that Siri outsourced) and the “intent engine” that allows the app to translate your words into actions that it understands. Vlingo is working with other companies to integrate a wide range of apps into the system, so that you can use your voice to buy a plane ticket off travel site Kayak or check your updates on Facebook.
Vlingo has been downloaded 7 million times, Harris said. BlackBerry users represent most of those downloads, since that’s the phone that Vlingo focused on first, but iPhone and especially Android are catching up. The company’s strategy is to release new features on Android first, then port them to other phones as resources and technology allow.
The app is free, so Vlingo makes money through advertising and revenue sharing with its partners. Specifically, Harris told me it currently earns $7.74 for every 1,000 Web searches, $49 for every 1,000 local searches, and $24 for every 1,000 “other” monetizable actions, such as a ticket purchase on Kayak. With users performing an average of 30 actions every month, Harris said Vlingo is making about 14 cents per user per month.
That might seem a little low, Harris acknowledged, but the plan is to dramatically increase both the number of users and the number of actions over the next year. Most promisingly, he said Vlingo has made deals with a number of Android handset manufacturers who don’t want to direct all of their usage to Google services. (He said it’s too early to reveal who the manufacturers are.) Not only will that put Vlingo on more phones, it will also make the application more prominent on those phones by turning it into the default app whenever you want to use voice commands.
Next Story: Why display ads are cool again Previous Story: Gamification gets popular, but it’s still finding its feet
Affiliate marketing is easy once you find the tactics that work for you. The time it takes to become a master depends upon your learning abilities and also your problem solving abilities. There are no rules carved in stone. Everything changes very fast, so you need to change your strategies, too, every day. One method that was extremely great two years ago and you read about it in an e-book might not work today, or might work differently.
The pitfall of most e-books is that they are only listing the general processes and don't give you a step-by-step guide to affiliate marketing. Since there are literally hundreds of tactics to be successful, it would be a very long book to cover every single method. That's why those so-called gurus are only writing about their favorite methods, which would possibly not be the methods that you can utilize the same way.
Not every method will bring in the same results, so you will need testing. You must choose one that is the most appropriate for your personality, and abilities, too. Loads of people find some traffic generation techniques boring or too complicated. That is why about 90% of people starting with Adwords will fail, because they don't like testing and analyzing the keywords. If you are this kind of person, don't even go there, or you will end up losing money instead of making affiliate revenue. Although, if you are a person who loves sharing and communicates easily, social networking would be your best method.
Prior to spending much money on ads, it is always useful to test an offer on free traffic. I started to apply this rule long ago and it has already saved me a lot of money. If I am sending out a free solo e-mail for my list, for example, and it turns out to be a success, I might consider buying e-zine advertising and advertise that way. But if not, I can still do split-test campaigns, therefore maximize conversions prior to paying for traffic.
Continued on the next pagebench craft company
bench craft company
Raven's James Bond now 20 months old? <b>News</b> - Page 1 | Eurogamer.net
Read our news of Raven's James Bond now 20 months old?.
Verizon iPhone 4 antenna problems persist (video) | iLounge <b>News</b>
iLounge news discussing the Verizon iPhone 4 antenna problems persist (video). Find more iPhone news from leading independent iPod, iPhone, and iPad site.
Fox <b>News</b> Suggests Bulletstorm Is “Worst Video Game In The World”
The ever-incisive Fox News has decided today to try to squeeze a little more blood from the violence in games stone. The issue ...
bench craft company
bench craft company
Raven's James Bond now 20 months old? <b>News</b> - Page 1 | Eurogamer.net
Read our news of Raven's James Bond now 20 months old?.
Verizon iPhone 4 antenna problems persist (video) | iLounge <b>News</b>
iLounge news discussing the Verizon iPhone 4 antenna problems persist (video). Find more iPhone news from leading independent iPod, iPhone, and iPad site.
Fox <b>News</b> Suggests Bulletstorm Is “Worst Video Game In The World”
The ever-incisive Fox News has decided today to try to squeeze a little more blood from the violence in games stone. The issue ...
bench craft company
Raven's James Bond now 20 months old? <b>News</b> - Page 1 | Eurogamer.net
Read our news of Raven's James Bond now 20 months old?.
Verizon iPhone 4 antenna problems persist (video) | iLounge <b>News</b>
iLounge news discussing the Verizon iPhone 4 antenna problems persist (video). Find more iPhone news from leading independent iPod, iPhone, and iPad site.
Fox <b>News</b> Suggests Bulletstorm Is “Worst Video Game In The World”
The ever-incisive Fox News has decided today to try to squeeze a little more blood from the violence in games stone. The issue ...
bench craft company
Raven's James Bond now 20 months old? <b>News</b> - Page 1 | Eurogamer.net
Read our news of Raven's James Bond now 20 months old?.
Verizon iPhone 4 antenna problems persist (video) | iLounge <b>News</b>
iLounge news discussing the Verizon iPhone 4 antenna problems persist (video). Find more iPhone news from leading independent iPod, iPhone, and iPad site.
Fox <b>News</b> Suggests Bulletstorm Is “Worst Video Game In The World”
The ever-incisive Fox News has decided today to try to squeeze a little more blood from the violence in games stone. The issue ...
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bench craft company
Raven's James Bond now 20 months old? <b>News</b> - Page 1 | Eurogamer.net
Read our news of Raven's James Bond now 20 months old?.
Verizon iPhone 4 antenna problems persist (video) | iLounge <b>News</b>
iLounge news discussing the Verizon iPhone 4 antenna problems persist (video). Find more iPhone news from leading independent iPod, iPhone, and iPad site.
Fox <b>News</b> Suggests Bulletstorm Is “Worst Video Game In The World”
The ever-incisive Fox News has decided today to try to squeeze a little more blood from the violence in games stone. The issue ...
bench craft company
Google AdSense is undoubtedly the most popular Pay Per Click (PPC) program in the industry today. By enrolling your site under the said program, AdSense will display a series of ads on your pages. You stand to earn every time a visitor of your clicks on these ads.
They don't have to buy anything, mind you. They just have to click on the ads and nothing more. These ads are by no means random. They are contextually relevant, meaning, they are assigned based on their relevancy to the subject of your site.
Could a blog substitute for regular sites when it comes to making money through AdSense? Yes people, blogs can also be provide an additional income stream through AdSense! In some aspects, a blog is a more efficient tool for this purpose.
There are people online today making six figures per month from Adsense alone. Unbelievable but true!
There are three determinative factors for the success of a site enrolled under the AdSense program.
1. The Cost Per Click (CPC) that is carried by the ads assigned to your site.
2. The number of page impressions, or simply put, the amount of traffic that passes through your site. If you garner a lot of page impressions, you have a better chance of acquiring a lot of clicks.
3. The Click Through Rate (CTR), which is the number of clicks your ads get per the number of visitors that visit your pages. The higher your CTR, the more you stand to earn.
CPCs are a given. If you're dead set on a subject for your blog, then you will just be attracting a certain group of ads. But if you wish to make a blog for the primary goal of making money online, then you have to choose the right keywords before everything else.
Basically, your blog will be assigned certain ads based on the keywords prevalent in its entries. There are some keywords that will attract ads that pay high, and there are those that will attract ads that pay low. The trick is in finding the high paying keywords around which you will create your blog.
Here are some tips that will help you find those keywords with relative ease:
* Create an account at www.adwords.google.com . Adwords, of course, is the advertising partner of AdSense. When you become a member, you could take a peek at how much the going rates are for certain keywords.
* Visit www.adsensearena.com . This is one of the very few sites that give information about high paying keywords for free. It would rather be kept a secret by those who discovered it, so keep it quiet;-).
The number of your page impressions really depends on the traffic that you can generate for your blog. Blogs would have an easier time with this because, as we've previously discussed in past lessons, search engines love them. But of course, this is not set in stone. If your competitors, for example, are also using the blogging strategy, then you're all in equal footing.
To get the edge, do try David Pankhurst's special report on How To Conquer Your Niche With Wordpress. David will share some absolutely mind blowing techniques that will tremendously boost your blog's page rank through a simple manipulation of the Wordpress software. Check out his report at http://www.malkeenan.com/top10tricks.
Increasing your CTR is an entire subfield in itself! There are a plethora of strategies dedicated for this purpose. We have discussed some of these tactics in my newsletter, as well as my own blog at http://www.malkeenan.com/blog . These include the choice of ad design, the placement of the ads, and the colors to be used, among other things. I'm telling you, increasing your CTR has become a science of sorts in recent months!
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